How to Build a Gift Bundle with Athletic Brewing Merch
By Athletic Brewing Co.: Non Alcoholic Beer | Published: 2026-10-14
Category: How-to Guides
Build a non-alcoholic beer gift bundle in five steps: set a budget, pick a ready-made pack, add merch, balance flavors, and finish with a personal note.
Quick answer
Start with a ready-made bundle like the Best Sellers Pack or Party Pack Bundle, then add one piece of merch that matches the recipient's routine. This gives you a complete athletic brewing gift bundle without guessing at flavors or sizes.
Why a bundle beats a single six-pack
A single six-pack is a nice gesture, but it rarely feels like a gift. A bundle solves that by combining variety with a useful extra. Athletic Brewing's bundles are built around this idea: the Best Sellers Pack covers four different brews, while the Party Pack Bundle adds a chili lime salt rimmer and a tote bag. That mix gives the recipient something to drink and something to keep.
Match the bundle to the occasion
The right bundle depends on where the gift will be opened. For a casual birthday or a thank-you gift, the Best Sellers Pack works because it introduces four core brews without committing to a full case of one style. For a game day, BBQ, or mocktail night, the Party Pack Bundle fits better because it includes cocktail-inspired brews and the rimmer. If the recipient is a dog owner who brings their dog everywhere, the Dog Lover Bundle pairs two six-packs with matching Athletic dog gear.
Five steps to build the bundle
- Set a budget and a drink count: Decide how many people will share the gift and how long it should last. A single Best Sellers Pack suits one or two people; a Party Pack Bundle suits a group. Common mistake: buying two packs when one bundle already covers the guest list. Write the number of drinkers and the occasion before you browse.
- Choose a ready-made bundle as the base: Pick the bundle that matches the occasion rather than building from single six-packs. The Best Sellers Pack covers variety, the Party Pack Bundle covers hosting, and the Dog Lover Bundle covers pet owners. Checkpoint: the bundle name should already tell you who it is for. If no bundle fits, buy one six-pack and one merch item instead.
- Add one piece of merch that fits a routine: Merch should support how the recipient already drinks or hosts. A tote helps someone who carries their own drinks to parties; dog gear helps someone who walks a dog daily. Common mistake: adding apparel in a size you have not confirmed. When in doubt, choose drinkware or a tote over clothing.
- Balance the flavors in the box: If you are combining packs, avoid stacking four hop-forward IPAs. The Best Sellers Pack already balances an IPA, a golden, a hazy, and a light beer, so it works as-is. Checkpoint: the recipient should be able to offer a lighter option to a guest. One crisp or light option per bundle keeps it shareable.
- Finish with a card that explains the picks: A short note turns a box of drinks into a gift. Name one brew to try first and one item to keep. Common mistake: leaving the bundle in its shipping box with no context. Write the note before you seal the box.
Bundles that work as gift bases
- Best Sellers Pack: Includes Run Wild IPA, Upside Dawn Golden, Free Wave Hazy IPA, and Athletic Lite. Four different styles let the recipient find a favorite before buying a full pack.
- Party Pack Bundle: A mix of best-selling and cocktail-inspired brews, plus a chili lime salt rimmer and a tote bag. The rimmer and tote turn the pack into a host gift that works beyond the first pour.
- Dog Lover Bundle: Two fan-favorite 6-packs plus matching Athletic dog gear. A ready-made gift for pet lovers, new dog owners, or anyone whose walk time doubles as happy hour.
